Having rebranded in 2018, the organisation needed a modern website to continue its vital work.
The Georges Riverkeeper is the business name of the not-for-profit Georges River Combined Council's Committee Incorporated (GRCCC). It was formed in 1979 initially by a group of concerned residents, but has now progressed to eight member Councils, collectively responsible for the health of the Georges River, in southern Sydney.
The Georges River catchment is the second most populated catchment in NSW; home to almost 1.4 million people, 454 species of fauna, 30 riparian or riverside vegetation communities and 29 Endangered Ecological Communities.
The Georges Riverkeeper’s aspirational goal is ‘best practice environmental management for a liveable urban river’. Its mission is to advocate for the protection, conservation and enhancement of the health of the Georges River on behalf of its member Councils. Georges Riverkeeper focuses on water quality monitoring and research, rubbish collection and bush regeneration, stormwater advocacy and community education programs.
A process of discovery
The website visitors include people who want to enjoy the river and the catchment's numerous recreational spots, students, environmentally aware citizens, and Member Council staff and Councillors and other collaborators. So the website needed to be easy for the visitor to find information and for the busy staff to publish.
Starting with a discovery process, Art of Multimedia designed the User Experience followed by creating a clean design, wireframes and interactive prototype, to ensure the functional and technical specifications meet the needs of its varying audiences and stakeholders.
Georges Riverkeeper staff in partnership with stakeholders do great work, which is regularly shared and acknowledged on an active Facebook page and now, on the fresh new website, with images and videos for effective storytelling. A resource library contains the myriad publications, presented in an easy to browse visual layout and searchable through filtered search.
We are grateful that AOM took a supportive and collaborative approach in developing the new website. They were happy to talk through challenges and solutions to find the best way forward. AOM were reliable, delivering what they said they’d deliver, in timely way. They continue to be very responsive to our needs.
Program Manager, Georges Riverkeeper