tna solutions is an inspiring Australian success story, providing world’s leading food manufacturers with food processing solutions since commencing as a family business in 1982. tna’s 35th anniversary marks the launch of yet another solution that will double their customer’s productivity, better utilise their assets and maximise production flexibility.
Now operating in 30 countries, tna’s founders are still passionately involved in their business. It was therefore very appropriate that this personality of the business, imbued in all the staff and operations comes through the founder’s message. Alf Taylor takes his customers on a short history of the industry and the role tna played in transforming it and explains how the new solution tna 5.0 will deliver ultra high performance through disruptive innovation and engineering excellence.
Art of Multimedia has supported tna’s communications with videos to celebrate their 30th anniversary, as well as market various products for the past several years. We were asked to assist with creating a video that will engage customers and prospects in learning about the new solution and visiting tna stands at 2 major industry tradeshows.
Working with Michael Lea, marketing communications manager in US in a tight timeframe, utilising existing assets brought to life with motion graphics, AOM delivered a promotional video that leverages the magnetism of great people devoted to delivering excellence to their customers.
The first in a suite of three videos produced for a key global expo, tna also udpated an existing marketing video with the new addition to their production line, as well as a 35 year history video, themed "Pirates of the Pacific" to align with tna's tendency to celebrate success with their customers, staff and suppliers.