Powerful Presence for Power Golf
Power Golf, a retailer with 3 shops recognised that they were missing out on short term business and more importantly long term Brand Market Share unless they take advantage of the exponentially rising popularity and the resultant opportunities of internet.
They asked AOM to assist them in this process of transforming not only their basic website, but also their existing outsourced loyalty program. They also wanted help with other marketing activities.
After careful consideration of Power Golf’s needs, AOM proposed to strategically integrate their offering and Brand through a solution that multiple elements:
- PowerShop – the new website with online store
- e-Commerce integration
- PowerClub - Customised online Customer Loyalty program
- e-Marketing including SEO, analytics & campaign monitoring
- Regular customer communications
- Direct Mail
- Banners
- Print Advertising
- TV Commercials
AOM maintains Power Golf’s website with new banners, videos, product updates, as well as VIP Newsletter and special offer communications.
